Getting Started on Collections Documentation and Photography
Monday, May 8, 8:45-10 a.m.
Not only does photographic documentation mitigate risk by reducing the need for object handling, it also provides opportunities to increase the accessibility of your collection. To get the most out of your photography, you need to understand how to take a picture of an object. Lights and cameras are basic starting points, but there are many other aspects to consider. This presentation will cover different types of collection documentation, looking at the methods behind collection documentation and tips for implementing them yourself.

Millennials: Creating Their Own Museum Experience
Sunday, May 7, 1-2:15 p.m.
This session presents examples of how museums across the country are working to earn the attention and loyalty of the important Millennial demographic. The panel of presenters will share the bold and at times controversial approaches employed to engage and personalize the museum experience to attract and entertain Millennials. Just as important, presenters will discuss how this group is critical for the donor pipeline and long-term financial health of museums.

Digital Strategy in Action: From Planning to Doing
Sunday, May 7, 1-2:15 p.m.
Cultural heritage organizations develop digital strategies to outline philosophies, goals, and objectives for the effective use of technology. In this session, three museums at varying points of implementation share methods and outcomes of the digital strategy process. Panelists represent a cross-section of museums and departments, providing multiple points of view on how to identify, prioritize, and implement digital initiatives that align with strategy. We’ll discuss institutional challenges and practical and technical constraints, and share examples of digital visitor engagement.

When Your Collections Get In the Way
Tuesday, May 9, 10:30-11:45 a.m.
Museums, and especially historic houses, have limited physical space but endless demands for increased programming. What happens when the demands of the event threatens the safety of the collection? Hear from three historic houses about how they balance successful events with collections care. From a holiday market that attracts thousands of visitors to themed tours to an actual battle reenactment that takes place inside the house, learn the tips and tricks that these sites have developed for increasing public engagement and access while also protecting the collection.

Developing Garden Trail Tourism for Small and Large Museums
Sunday, May 7, 1-2:15 p.m.
Gardens and grounds offer respite, inspiration, and an antidote to the crazy pace of life. These experiences, along with educational programming, can relax the mind and elevate the spirit. This session will demonstrate how small and large museums and organizations can successfully collaborate to increase visibility, tourism, and visitation. The objective is to construct a loose collection of garden experiences under one externally facing message. Using Richmond, Virginia and Pittsburgh, Pennsylvania as examples.

Serving Those Who Served: Engaging Veterans in the Museum
Sunday, May 7, 1-2:15 p.m.
The transition to civilian life can be very challenging for military service members and their loved ones. Cultural institutions have a unique opportunity to serve as places of reflection, healing, and community building. Hear from representatives of art, history, and science museums and a statewide initiative on the variety of offerings created by and for veterans and the importance of involving this audience. Attendees will come away with concrete ideas of how to engage veterans in diverse cultural spaces and develop partnerships in training and programming.

Optimizing the Board’s Role in Fundraising
Sunday, May 7, 1-2:15 p.m.
Getting trustees to embrace fundraising can be tough. Often raising money is a governance theory in search of a practice. Putting the responsibility into job descriptions or having trustees sign contracts with the responsibility spelled out may feel like progress but saying so won’t make it so. Gain insight from experienced trustees and directors in a frank and pragmatic discussion on the successful strategies and periodic false starts they experienced in building a board that is not just ready and willing…but also able to partner in fund raising.