Designing Emotion

Track
Exhibit Planning & Design
Start Day and Time
Sunday May 7 4-5:15 p.m.
Venue and Meeting Room
131 America's Center
Description
In this session, four authors from the spring 2017 issue of Exhibition-"Designing Emotion"-will discuss how exhibit design and interpretive techniques can be used to evoke a feeling, establish a mood, create connections, spark revelation, enhance learning, and encourage action. It will also explore the responsibilities in designing for emotion: does emotion lead to new insights or cloud our thinking? Can too much emotional content run the risk of being manipulative?

Exhibit Planning and Design track generously supported by Monadnock Media

Learner Outcome
  1. Learn how design that supports a range of core emotional states (e.g., calm reflection, exhilaration, struggle) can contribute to meaningful visitor experiences in informal environments.
  2. Learn how emotions can be triggered or leveraged within an exhibition context and the difference between natural and manipulated emotion-and the implications of cultivating each.
  3. Learn how design/interpretive strategies can nurture emotional connections that foster learning, investigation, and social action.
Speakers
Presenter: 
Christine Reich
Role: 
Presenter
Title: 
VP of Exhibit Development and Conservation
Organization: 
Museum of Science
Bio
Christine Reich is VP of Exhibit Development and Conservation at the Museum of Science, Boston, was previously Director of Research and Evaluation, and was coprincipal investigator on the NSF Pathways project, Emotion and Thinking in Designed Informal Science Environments. She'll discuss the project's findings-including the value of core emotions in learning and engagement-and how they guide the museum's exhibit development/design framework.
Presenter: 
Ellen Snyder-Grenier
Role: 
Moderator
Title: 
Editor, Exhibition/Independent Exhibition Developer and Writer
Bio
Ellen Snyder-Grenier, moderator, is the editor of Exhibition, the journal of NAME (the National Association for Museum Exhibition). She is also an award-winning writer and exhibition developer and principal of REW & Co., with more than 25 years developing interdisciplinary exhibitions for museums, historic sites, and arts and culture organizations.
Presenter: 
Jennifer Scott
Role: 
Presenter
Title: 
Director
Organization: 
Jane Addams Hull-House Museum - University of Illinois at Chicago
Bio
Jennifer Scott is an anthropologist, public historian, curator, and director of Jane Addams Hull-House Museum, a nationally significant historic site dedicated to contemporary social justice issues. She'll focus on the exhibition Official Unofficial Voting Station: Voting for All Who Legally Can't, in which oppositional emotions-outrage (at the injustices of exclusion) and celebration (in the form of a disco)-are used to subvert the status quo.
Presenter: 
Sarah Hezel
Role: 
Presenter
Title: 
Director, Interpretation & Design
Organization: 
Wildlife Conservation Society
Bio
Sarah Hezel is Director of Interpretation & Graphic Design at the Wildlife Conservation Society, where she and her team create experiences and exhibits for the Bronx, Central Park, Prospect Park, and Queens Zoos; NY Aquarium; and WCS's global conservation efforts. She'll share the design philosophy they developed to give visitors tools to see themselves as part of the solution to ongoing conservation issues-including how to foster emotional ties.
Presenter: 
Stacey Mann
Role: 
Presenter
Title: 
Interpretive Strategist & Learning Scientist
Bio
Stacey Mann specializes in interpretive planning and learning strategies for exhibition design, and is a senior lecturer in digital interpretation at University of the Arts. Using her work with learning scientist Danny M. Cohen on the Unsilence Project, she'll explore emotion, pedagogy and design-and the need to address not just visitors' surface emotions (e.g. joy, sadness, anger) but their hidden ones (e.g. frustration, embarrassment, apathy).